↠ Read Þ REDESIGNING WOMEN: Television after the Network Era (Feminist Studies and Media Culture) by Amanda D. Lotz ✓ eBook or Kindle ePUB

"Redesigning Women provides a highly sophisticated, expertly handled explication of the social and industrial conditions surrounding the emergence of female-centered dramatic series in the late 1990s. Lotz's earnest argumentation and evocative writing style make Redesigning Women an engaging, convincing read and significant research tool for scholars interested in th

"Redesigning Women provides a highly sophisticated, expertly handled explication of the social and industrial conditions surrounding the emergence of female-centered dramatic series in the late 1990s. Lotz's earnest argumentation and evocative writing style make Redesigning Women an engaging, convincing read and significant research tool for scholars interested in the industrial production of media texts, particularly those that contribute to the always-evolving cultural canon of women's representations."--Jhistory

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targeting of a niche segment of the overall audience, and the ways in which the new, sophisticated portrayals of women inspire sympathetic identification while also commodifying viewers into a marketable demographic for advertisers. Lotz is an assistant professor of communication at the University of Michigan. Lotz explores the audience profile, the types of narrative and characters that recur, and changes to the industry landscape in the wake of media consolidation and a profusion of channels. After establishing this phenomenon's significance, Amanda D. She has contributed to the Encyclopedia of Television, 2nd ed., and other books and journals.. In the 1990s, American televison audiences witnessed an unprecedented rise in programming devoted explicitly to women. Employing a cultural studies framework, Lotz examines whether the multiplicity of female-centric networks and narratives renders certain gender stereotypes uninhabitable, and how new dramatic portrayals of women have redefined narrative conventions. Cable networks such as Oxygen Media, Women's Entertainment Network, and Lifetime targeted a female audience, and prime_time dramatic series such as Buffy the Vampire Slayer, Judging Amy, Gilmore Girls, Sex and the City, and Ally

• Title : REDESIGNING WOMEN: Television after the Network Era (Feminist Studies and Media Culture)
• Author : Amanda D. Lotz
• Rating : 4.61 (486 Vote)
• Publish : 2014-9-28
• Format : Paperback
• Pages : 240 Pages
• Asin : 025207310X
• Language : English